Notes from the build. What we’re working on, what we’re thinking about, and where we’re headed.
Right now bloma is small on purpose. We’re letting people in a group at a time, starting close to home in Melbourne, because the early days of a place set the tone for everything after. Get those right and you build something that feels like somewhere you actually want to be.
If you’re reading this, you’re ahead of almost everyone. The coffees you log now, the roasters you champion, the notes you leave, they’re the first bricks. Thanks for laying them with us.
You can log your coffee from anywhere, and you always will be able to. But the curated side, the browsable shelf of local roasters with everything tidy and trustworthy, takes real care to do properly. So we’re building it city by city instead of spreading ourselves thin and getting it half-right everywhere.
Melbourne first. The roasters here set a high bar, and we’d rather earn one city’s trust completely than chase a map full of pins. When we land in your city, you’ll know it’s done right.